Imagine Live's Land of Ra Debut Success at ICE 2026

Imagine Live Celebrates Land of Ra Debut Success at ICE 2026

Daniel HartmannReviewed by Editorial Team·Last updated: Nov 05, 2026·3 min readAd Disclosure

Imagine Live Celebrates Land of Ra Debut Success at ICE 2026

Inside Imagine Live's Land of Ra jaw-dropping debut at ICE 2026

Martin Martirosyan, CEO of Imagine Live, says the decision to launch the company's newest title, Land of Ra, at ICE 2026 came down to one thing: getting it in front of the people who matter. "We wanted to have a touch base with our players, operators, to see their reaction, and I can now firmly confirm that after three days of the show, this was a fantastic success for us!"

Martirosyan also looks back on 2025 as a breakout year. The studio rolled out six new game shows over the past 12 months — a pace that underscores how quickly Imagine Live is widening its product range and how deliberately it is setting its live casino lineup apart with entertainment-first formats.

In the interview, he goes on to explain how the company has pushed its AI capabilities forward in risk management, how that work ties into live casino innovation, and he drops a few hints about what's coming on the 2026 product roadmap.

Watch the full interview above.

Source: igamingbusiness.com

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Daniel Hartmann

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